We Know This Town —

And We’ve Got It Covered.

Service 1st Insurance specializes in auto, home, life and business insurance.

Insuring Mt. Washington and All of Kentucky

John Zirnheld started Service 1st Insurance with a simple mission: to provide trusted, personalized insurance solutions to his community.

A Louisville native and graduate of Western Kentucky University, John has called Mt. Washington home since 2011. With deep local roots and years of industry experience, he’s passionate about helping clients understand their coverage and protect what matters most.

As an Independent agency, we work with a wide variety of top carriers to help you find the best coverage to suit your exact situation.

Stop by or call today for a free quote—Service 1st Insurance is here to help.

Medicare

Life

Business

Auto

Home

View All

Preventing a Home Insurance Claim from Getting Denied

November 16, 2025

5 Holiday Retail Risks to Avoid

November 4, 2025

Erie Insurance has been providing the protection you need and the service you expect, all at a great price. See why more than 90% of customers stay with Erie Insurance year after year.

Get an Auto Quote

Pay Your Bill

Life Insurance Calculator

Access Online Account

We initially contacted Service 1st to check pricing after our previous...

Sandra M

John is a great agent that can save you a lot of money. I would highly...

Bob S

Great customer service and guaranteed to save you money!

Kaitlyn B

Very pleasant and informative!! Great company!!

Melissa G

Johns a nice person and service 1st is a great company

Quintin G

Great staff, wonderful people, and very professional. Excellent value...

chris f

Great to work with, quick response to any questions or problems.

Sarah W

John has been incredibly helpful in setting up home and auto insurance as...

Olivia B

Contact Service 1st Insurance

Let one of our experts customize a solution that’s right for you.

Contact Service 1st Insurance

Let one of our experts customize a solution that’s right for you.